A couple of months back we reported that Lana Del Rey was the new face for H&M Fall 2012 line. In this short commercial Lana is dressed as a vintage singer from 60′s in a awkward night club setting while singing ‘Blue Velvet’. At one point in the commercial there are three clones of Lana Del Rey on the couch and the storyline although short is very bold.
H&M will have Lana Del Rey star in its fall ad campaigns H&M has confirmed it stating Lana’s the “modern and feminine” with a “soft attitude,” which, minus “good for twirling,” . The campaign will be shot by Inez and Vinoodh
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