Earlier today Nike finally released the hyped product that has been a mystery for almost a month. It turns out it the Nike + is a wrist band called FuelBand.

According To Stupid Dope
Video after the jump

The Nike+ FuelBand inventively displays four different functions: time, calories, steps and the ever important NikeFuel – created to distinctively measure your athletic action. NikeFuel utilizes new technology to track your activity through motion of your wrist. The end result is a NikeFuel score via the FuelBand that prompts athletes to work harder while competing with other athletes through this interactive new system. So whether you are out for a run, in the gym, or on the court, all those movements help you rack up points on your NikeFuel score.

Available for pre-order today the Nike+ FuelBand retails for $149 USD. Head over to the Nike Store to stake your claim to this ground-breaking new technology.